Understand How Air Service Choices Impact Funding Efforts
Avoid choices that don’t drive self-sustaining Air Service funding
Air service choices impact funding efforts. When you understand how air service choices impact funding efforts you can build a program over time that is solid and self-sustaining. We think you should ask some of the following questions when considering your air service choices:
> Do you have the funding to support both the new and incumbent air service successfully?
> Will the extra guest capture you forecast with your air market decisions, offer sustainable or better funding? Can you keep up or grow air service in the longer term?
Recommendation: Avoid air service choices that may meet lesser priority goals and don’t drive self-sustaining funding. This can reduce overall air program funding. It can also often lead to long-term air service capacity reductions.
When you don’t understand how air service choices impact funding efforts, bad choices can cost your community. Your air program funds can decrease limiting future growth potential.
When you don’t understand how air service choices impact funding efforts, you can mistakenly select air service that meets only the needs of the few. Because this doesn’t follow market principles, the air service choice will ultimately be unsustainable and fail.
Community Flights has developed over 35 best practices and guiding principles for communities looking to improve their air service. The above is just a small sample of a complete guidebook of best practice.
If you’d like to receive the complete guidebook for FREE: Community Flights Air Service Development Best Practices and Guiding Principles, email: scott@communityflights.com and ask that we send the full guide.
Scott Stewart is the principle of Community Flights; an air service support, development and management company. Community Flights works with communities, organizations or businesses on leveraging the great economic asset that air service is for economic gain. Scott formed Community Flights in January 2013 to help mobilize community support efforts and guide clients in bridging the “air service understanding gap” with the airlines to create an airline and community win-win air service support and performance environment. You can find more info about Community Flights at www.communityflights.com. Contact Scott Stewart directly at scott@communityflights.com .